Multi-Vendor Marketplace Builder

Build a Multi-Vendor Marketplace

One thing separates a regular online store from a marketplace: can multiple sellers list, sell, and get paid on one platform?

Build a multi-vendor marketplace without custom development, plugin headaches, or enterprise contracts.

No coding required. Launch in days, not months.

Watch the Full Build

Building a Multi-Vendor Marketplace — Step by Step

From zero to a live multi-vendor marketplace in one video

0:00

What multi-vendor means

2:00

The 4 building blocks

5:00

Live build demo

18:00

Niche ideas

Core Mechanics

Every Multi-Vendor Marketplace Needs 4 Things

No matter the niche — products, services, or rentals — these are the four building blocks. Everything else is built on top.

1

Seller Onboarding

Sellers apply, you approve. Customize the application form with whatever fields matter for your niche.

2

Per-Seller Storefronts

Each seller gets their own page with their own listings, branding, and story. Buyers can browse by seller.

3

Split Payments

Stripe Connect automatically splits every payment — your commission to you, the rest to the seller.

4

Order Routing

When a buyer purchases from Seller A, that order goes to Seller A. Each seller manages their own fulfillment.

All 4 — Built In

Prometora includes seller onboarding, storefronts, Stripe Connect split payments, and per-seller order routing out of the box. No plugins, no custom development.

The Problem

Why Most Founders Never Launch

"Multi-vendor marketplace" sounds complex. So founders reach for complex solutions. But complexity kills momentum.

Custom Development

Hire a dev team, spend $50K+, wait 6 months before anything is live

Most founders run out of money or motivation before launch

WordPress + Plugins

WooCommerce + a multi-vendor plugin, manually wired together

You become a part-time sysadmin instead of a marketplace founder

Enterprise Platforms

Built for large companies with big budgets and dedicated teams

Overkill for most founders — complex, expensive, and slow to start

Choose Your Type

What Kind of Marketplace Are You Building?

"Multi-vendor" is the model. Your marketplace still needs a shape. Prometora supports all four — pick the one that fits your niche.

General Marketplace

Flexible classifieds and mixed goods — the broadest multi-vendor format.

Examples: Craigslist, Facebook Marketplace, local classifieds

Product Marketplace

Multiple sellers listing physical or digital goods on one platform.

Examples: Etsy, Amazon Handmade, niche wholesale

Service Marketplace

Multiple providers offering services that buyers can book or hire.

Examples: Fiverr, Thumbtack, Rover, Upwork

Rental Marketplace

Multiple hosts or owners listing things to rent by the day, hour, or week.

Examples: Airbnb, Fat Llama, equipment rental

Niche Ideas

6 Multi-Vendor Marketplace Ideas You Can Start Today

Don't build "a marketplace for everything." That's Amazon's job. Pick a niche where sellers already exist but don't have a great platform.

Handmade & Artisan Goods

High margins

Curated marketplace for makers in a specific craft, region, or material.

Think: a local Etsy for your city's artisans

Who's already buying this: Gift buyers, home decor enthusiasts, collectors

Vintage & Second-Hand

Growing demand

Curated resale for a specific category — watches, furniture, fashion, vinyl.

Think: a Depop for vintage furniture

Who's already buying this: Collectors, sustainability-minded shoppers

Local Services

Repeat business

Service providers in a specific city or trade — cleaning, tutoring, pet care, fitness.

Think: a Rover for dog walkers in your city

Who's already buying this: Local consumers looking for trusted providers

Digital Products & Templates

Zero fulfillment

Designers, creators, and developers selling templates, courses, or digital assets.

Think: a Creative Market for a specific niche

Who's already buying this: Entrepreneurs, marketers, creators

Niche B2B Supplies

High order value

Multiple suppliers selling to businesses in a specific trade or industry.

Think: an industry-specific wholesale platform

Who's already buying this: SMBs, tradespeople, procurement teams

Food & Beverage

Community-driven

Local producers, bakers, farmers, or specialty food sellers on one platform.

Think: a farmers market — but online

Who's already buying this: Foodies, health-conscious consumers, local buyers

Pick one niche. Recruit 10 sellers. That's your starting point.

Your Revenue Model

Calculate Your Marketplace Revenue

You set the commission. Every time a seller makes a sale, you earn. See how the numbers work for your marketplace.

Quick Start with Presets

Your Settings

Break-Even Analysis

Orders to Break Even

21

GMV at Break Even

$1,050

You're 79 orders above break-even! Your subscription is covered.

Net profit per order: $4 (your 10% commission minus 1.5% Prometora fee)

Per Transaction Breakdown

Sale Price
$50
Your Commission (10%)
+$5
Prometora Fee (1.5%)
-$1
Your Net Profit

What you earn as marketplace owner

$4

Seller side (for reference)

Stripe Fee (2.9% + $0.30)
-$2
Seller Receives
$43

Monthly Projections

GMV$5,000
Your Commission$500
Prometora Fees-$75
Subscription-$89
Net Monthly Revenue$336
Profit Margin6.7% of GMV

Yearly Projections

Annual GMV$60,000
Annual Commission$6,000
Annual Net Revenue$4,032

Revenue Growth Chart

Visualize how your net revenue scales with order volume

50
$124
100
You
$336
250
$974
500
$2,036
1,000
$4,161

Monthly orders → Net revenue/month

Scaling Projections

See how your revenue grows as your marketplace scales (based on $50 AOV, 10% commission, Professional plan)

OrdersGMVCommissionFeesNet
50$2,500$250-$127$124
100Current$5,000$500-$164$336
250$12,500$1,250-$277$974
500$25,000$2,500-$464$2,036
1,000$50,000$5,000-$839$4,161

Ready to Start Earning?

With 100 orders at $50 AOV, you could be earning $336/month. Start building your marketplace today.

How Multi-Vendor Revenue Works

You (marketplace owner):

  • Set your commission rate (5–20% typical)
  • Earn on every transaction automatically
  • No inventory, no shipping, no fulfillment
  • Revenue grows with every seller you add

Your sellers:

  • Get a professional storefront instantly
  • Access to your marketplace's buyer traffic
  • Automatic payouts via Stripe
  • Their own dashboard for orders and listings

Built-In Features

Everything You Need for a Multi-Vendor Marketplace

All four building blocks — plus the features sellers and buyers expect. No plugins, no custom development.

Seller Approval

Review and approve every seller before they can list. Full control over marketplace quality.

Seller Storefronts

Each seller gets their own customizable shop page to showcase their brand and listings.

Stripe Connect

Automatic payment splitting between you and your sellers. Commission collected on every sale.

Order Management

Sellers manage their own orders, shipping, and buyer communication from their dashboard.

Reviews & Ratings

Build trust with buyer reviews and seller ratings. Quality sellers rise to the top.

AI-Powered Setup

Describe your marketplace and AI generates your pages, categories, listing fields, and content.

How It Works

Launch Your Multi-Vendor Marketplace in 3 Steps

1

Pick Your Niche

Choose one type of marketplace (products, services, or rentals) and one specific niche. Handmade ceramics, local dog walkers, vintage watches — the more focused, the easier it is to recruit sellers and attract buyers.

2

Build with AI

Describe your marketplace to Prometora's AI. It generates your homepage, categories, listing fields, and content. Set up seller onboarding, configure your commission, and connect Stripe. No code required.

3

Recruit Your First 10 Sellers

Invite sellers to apply. Approve the good ones. They set up their storefronts, list their products or services, and start selling. You earn commission on every sale. That's a live multi-vendor marketplace.

Build It Yourself

Start at $39/month

Perfect for founders who want to move fast. Build, launch, and grow your multi-vendor marketplace on your own terms.

View All Plans

Done For You

White Glove Setup

Want us to build it for you? We handle the setup — custom domain, design, payment configuration, seller onboarding flow, and launch strategy.

Learn More

Stripe Connect

Secure split payments

SSL Encrypted

All data protected

30-Day Guarantee

Money back, no questions

Custom Domain

Your brand, your URL

Frequently Asked Questions

A multi-vendor marketplace is a platform where multiple independent sellers can list, sell, and get paid — all on one website. You own the platform and take a commission on every transaction. Think Etsy, Amazon, or Airbnb — all are multi-vendor marketplaces.
Payments are handled through Stripe Connect. When a buyer purchases, the payment is automatically split: your commission goes to you, and the rest goes directly to the seller. Payouts happen on your schedule. No manual transfers needed.

Learn more in our revenue guide.
No. In a multi-vendor marketplace, each seller manages their own inventory, fulfillment, and shipping. You provide the platform — sellers handle the operations. Your job is to grow the marketplace, not run a warehouse.
With Prometora, you can launch a multi-vendor marketplace starting at $39/month. Custom development typically costs $50,000 to $150,000+ and takes months.

We also offer a White Glove Setup ($3,999 one-time) where we build and configure your marketplace for you.
Yes. Prometora includes seller approval workflows — you review and approve every seller application before they can create listings. You can customize the application form with whatever fields make sense for your niche.
Yes. Each seller gets a customizable shop page where they can showcase their brand, tell their story, and display all their listings. Buyers can browse the full marketplace or go directly to a seller's shop.
Absolutely. Prometora supports product marketplaces (like Etsy), service marketplaces (like Fiverr or Rover), and rental marketplaces (like Airbnb). The multi-vendor mechanics — seller onboarding, storefronts, split payments, order routing — work the same across all three types.
Rasmus Sorensen

Built by Rasmus Sorensen

Rasmus is the founder of Prometora, helping non-technical founders launch online marketplaces using AI. After building 4 marketplaces (and failing at some), he shares everything he's learned about building, launching, and growing marketplace businesses.

Ready to Build Your Multi-Vendor Marketplace?

Four building blocks. One platform. No coding required. Launch your marketplace and earn commission on every sale.

Start Building — $39/mo

30-day money-back guarantee. No credit card required to explore.

How to Build a Multi-Vendor Marketplace Website | No-Code Builder - Prometora | Prometora